This online, self-paced course titled “Social Media – Customer Engagement” focuses on developing skills and knowledge in the development of social media engagement strategies for effective customer engagement using social mediaplatforms. The course covers key aspects such as tracking and monitoring social media activity, responding to customers, incidents and opportunities and developing social media engagement strategies.
This course is ideal for those learners who want to enhance their customer engagement skills on social media platforms. Whether you're a marketer, manager, frontline staff or job seeker, you'll learn valuable strategies that can be applied to the workplace.
Social media customer engagement is essential to any business's marketing strategy. With the rise of social media and review sites, consumers now have a louder voice than ever before and are prepared to use it to their advantage. This course will teach you how to build relationships with customers, increase brand awareness, generate leads and respond quickly to customer inquiries and complaints.
Upon completion of this course, you will be able to:
Track and monitor social media activity
Respond to customers, incidents and opportunities
Develop social media engagement strategies
Satinbird Education courses are designed for self-paced, self-directed learning. Each course is available to learners for 12 months from the date of enrolment. They are delivered online and can be accessed 24/7 via any internet connected device.
Each course contains a variety of professionally designed, engaging learning content including text, graphics, video, interactive elements and reference materials. Each course concludes with a multiple-choice quiz to test your learning.
Upon successful completion of this course, learners will be awarded a digital badge from Satinbird Education, which is personal, secure and verifiable. This digital badge can be shown to employers as evidence of commitment to learning and professional development.
This course focuses on social media engagement strategies and will provide you with valuable skills and knowledge to effectively engage with customers on social media platforms, helping you build relationships and increase customer loyalty.
No, this course is suitable for individuals who are looking to develop their skills and knowledge in this area, regardless of their current level of experience.
A microcredential is a short, online course that provides you with a specific set of skills and knowledge in a particular area.
Online learning with microcredentials offers the flexibility to learn at your own pace and the convenience of studying from anywhere.
Digital badges are a great way to demonstrate your skills and knowledge to potential employers. They can help you stand out from the crowd and show that you have the skills and knowledge to succeed in the job.
Yes, many employers recognize the value of microcredentials and digital badges. These credentials allow employers to quickly assess a candidate's specific skills and knowledge, which can be an advantage in today's competitive job market.
Social Media – Customer Engagement
Track and monitor social media activity
Respond to customers
Incidents and opportunities
Instructions before taking the test
Social media - customer engagement
Next steps
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